Hello
I'm Chrissy a UX Director, Leader, Mentor, Speaker & Award Winner with an Exec MBA. I build elevated experiences that drive business growth for digital products.
I am a Design & UX Director. I work within AI, fintech, health-tech, e-commerce, mobile, & digital product innovation. I am comfortable in design thinking, innovation management, product ownership, stakeholder management, testing methodologies, lean & agile, visual work & wireframing.
Professional Expertise
To be professionally successful in design, you need to be creative, adaptable, and willing to learn and experiment with new techniques and technologies. To be a good design leader however you have to be willing to develop your skills outside your own area to also excel at communication, and problem solving.
![daniel-korpai-vHVfpi3h5xk-unsplash_edited.jpg](https://static.wixstatic.com/media/63e4c9_c31c59cac2dd4f6da3bce5152c7b27f6~mv2.jpg/v1/crop/x_0,y_112,w_785,h_835/fill/w_79,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/daniel-korpai-vHVfpi3h5xk-unsplash_edited.jpg)
Design Craft
I have honed my craft through a combination of education, experience, & a passion for creating great experiences. My skillset includes proficiency in Figma, Adobe, design thinking, service design, UX design, wireframing, and the ability to work collaboratively with clients & colleagues.
![img_3757-2-1_edited_edited.jpg](https://static.wixstatic.com/media/63e4c9_8baf20831c2a4158adb8ad66ad2637b4~mv2.jpg/v1/crop/x_442,y_35,w_1303,h_1449/fill/w_75,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/img_3757-2-1_edited_edited.jpg)
Leadership
I believe in leading by example, & take a collaborative approach to leadership that encourages openness & creativity. I am skilled at driving team productivity, while fostering a positive & supportive work environment. My leadership style includes setting clear goals & regular coaching.
![campaign-creators-pypeCEaJeZY-unsplash_edited.jpg](https://static.wixstatic.com/media/63e4c9_7ab73d02783447cabd10b30f4a24a269~mv2.jpg/v1/crop/x_0,y_0,w_1000,h_1063/fill/w_79,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/campaign-creators-pypeCEaJeZY-unsplash_edited.jpg)
Data & Insights
I use data-driven insights to inform business decisions and drive meaningful outcomes. I communicate insights to stakeholders, enabling cross-functional collaboration and effective decision-making. I use testing results & data to inform and drive design & experience outcomes.
![brooke-cagle-g1Kr4Ozfoac-unsplash_edited.jpg](https://static.wixstatic.com/media/63e4c9_92e1c63c576742239a6a8113ab9b6493~mv2.jpg/v1/crop/x_423,y_0,w_1962,h_2000/fill/w_82,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/brooke-cagle-g1Kr4Ozfoac-unsplash_edited.jpg)
Culture & Teams
My personal philosophy on building great culture and teams centers around three key principles: collaboration, empathy, and growth.By empowering individuals to grow, we can build a strong, resilient team that can adapt to new challenges and achieve great things together.
![img_0966-2-1_edited_edited.jpg](https://static.wixstatic.com/media/63e4c9_6436c9cda25d49569410755dfff08d9c~mv2.jpg/v1/crop/x_731,y_75,w_1828,h_1945/fill/w_79,h_84,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/img_0966-2-1_edited_edited.jpg)
Product Innovation
My experience includes working with cross-functional teams to develop & launch products from ideation to market. My approach includes a deep understanding of customer insights. I am skilled in project management, ideation, prototyping, & testing.
![overview_edited.png](https://static.wixstatic.com/media/63e4c9_39a9412c93074e509ffeb18e782fc48b~mv2.png/v1/crop/x_5,y_0,w_494,h_503/fill/w_82,h_84,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/overview_edited.png)
Product Ownership
My philosophy revolves around three key principles: customer-centricity, continuous improvement, and strategic alignment. I ensure that product goals align with the company strategy. This means a deep understanding of business objectives and the competitive landscape.
Companies I have worked for & with...
![Philips_logo_edited_edited.png](https://static.wixstatic.com/media/63e4c9_a9a378e21a2e4efc8833c224811dadcb~mv2.png/v1/fill/w_150,h_30,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Philips_logo_edited_edited.png)
![Deloitte_Digital_Logo.png](https://static.wixstatic.com/media/63e4c9_10987016f8b547499813ae2b0bdee173~mv2.png/v1/fill/w_150,h_69,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Deloitte_Digital_Logo.png)
![IKEA-Logo-1967.png](https://static.wixstatic.com/media/63e4c9_2624e078e370412192fb54cb6f7f0f5e~mv2.png/v1/fill/w_149,h_84,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/IKEA-Logo-1967.png)
![szcx2zbndo05vimazb04.png](https://static.wixstatic.com/media/63e4c9_2527f13a92c046bea9a76b42bd54f184~mv2.png/v1/fill/w_181,h_181,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/szcx2zbndo05vimazb04.png)
![hello_kitty_logo_by_huyvo2001_desrd7u-fullview_edited.png](https://static.wixstatic.com/media/63e4c9_5e5e6e856e6a4ce191c32bdaf2f1a274~mv2.png/v1/fill/w_149,h_111,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/hello_kitty_logo_by_huyvo2001_desrd7u-fullview_edited.png)